If you own a business in Northeastern Pennsylvania (NEPA) or the Lehigh Valley, offering credit card payment options is no longer just a convenience—it’s a necessity. Customers expect quick and secure payment options, and having the right credit card processing solutions can make a world of difference for your business. This guide will help you understand how credit card processing works, what fees to expect, and how your business can benefit from modern credit card merchant services.

How Credit Card Processing Works

Credit card processing may seem complicated, but it’s a simple process broken into a few key steps:

  1. Customer Makes a Purchase:

    • The customer swipes, inserts, or taps their credit card at a point-of-sale (POS) terminal, or enters their payment details online.

  2. Payment Authorization:

    • The transaction information is sent to the payment processor, which communicates with the customer’s credit card issuer (like Visa, Mastercard, or American Express) to verify that funds are available.

    • If the card issuer approves the transaction, the sale is authorized. This usually happens in seconds.

  3. Payment Settlement:

    • The approved transaction is added to a batch that is sent to the payment processor at the end of the day.

    • The funds are then transferred from the customer’s bank to your merchant account.

  4. Depositing Funds:

    • Once settled, the funds are deposited into your business bank account, typically within one to two business days.

By working with Fidelity Bank’s credit card merchant services, this process is seamless and secure, allowing you to focus on serving your customers.

Understanding Credit Card Processing Fees

While credit card processing is essential, it’s important to understand the associated costs. Here are the most common fees you’ll encounter:

1. Transaction Fees

  • Interchange Fees: Paid to the card-issuing bank and vary by card type and transaction size.

  • Assessment Fees: Paid to the card networks (Visa, Mastercard, etc.) for processing the transaction.

2. Processor Fees

  • Fees charged by your payment processor for facilitating the transaction.

  • These may include per-transaction fees or monthly service charges.

3. Other Fees

  • Equipment Fees: Costs for POS terminals or card readers.

  • Chargeback Fees: Penalties for disputed transactions where the customer requests a refund.

  • Monthly or Annual Fees: Some processors charge for account maintenance.

Fidelity Bank’s credit card processing merchant services offer transparent pricing with no hidden fees, so you always know what to expect.

Benefits of Credit Card Processing for Small Businesses

Investing in credit merchant services can help your small business thrive. Here are the top benefits:

1. Increased Sales

  • Customers spend more when they can pay with a credit or debit card.

  • Accepting cards allows you to cater to a wider range of customers who prefer cashless payments.

2. Better Customer Experience

  • Fast and convenient payment options improve customer satisfaction and loyalty.

  • Contactless payment methods, such as Apple Pay or Google Pay, offer added convenience.

3. Improved Cash Flow

  • Credit card payments are processed quickly, ensuring funds are deposited into your account promptly.

  • Faster access to funds helps you manage operating expenses more effectively.

4. Enhanced Security

  • Modern credit card processing systems use encryption and fraud detection to protect your business and customers.

  • Fidelity Bank’s solutions are PCI-compliant, ensuring industry-standard security.

5. Streamlined Business Operations

  • Integrated POS systems combine sales, inventory management, and analytics in one platform.

  • This saves time and reduces errors, allowing you to focus on growing your business.

How to Get Started

Ready to elevate your business with Fidelity Bank’s merchant services? Getting started is simple:

  1. Contact Us: Reach out to our team via phone  1-800-388-4380, email, or visit your nearest Fidelity Bank branch.
  2. Choose Your Solutions: We’ll recommend merchant services tailored to your specific requirements.

  3. Implementation and Training: Our experts will handle setup and provide training to ensure a smooth transition.

  4. Enjoy Ongoing Support: We’re here to help with any questions or issues, so you can focus on running your business.

Empower Your Business with Fidelity Bank

Credit card processing is more than just a payment solution—it’s a tool that can help your small business thrive in today’s competitive market. With Fidelity Bank’s credit card merchant services, you’ll get the technology, support, and security you need to succeed.